When I ws introduced to the game of golf about 48 years ago I met a gentleman that I caddied for many times. He told me that the only ball worthy of being played is Titleist. He would pay me 25 cents for a Titleist in good condition and nothing for any other ball. I used to go ball hawking after evry round I caddied and keep only titleist balls. When I started playing golf in 1970 I would only use Titleist and to this day it is the only ball I play. The tradition lives on as both my sons also only play Titleist. My grand children who are about to begin golfing will only play them as well. Thank you for making such a good product.