"Really good ball strikers stare at the target and glance at the ball. Poor ball strikers stare at the golf ball and glance at the target." This golf rule of thumb comes courtesy of Titleist staff...
Golf instructors speak a lot about building an efficient swing. What they're trying to do is to build a simple swing without a lot of compensating movements, because a machine with less moving parts...
For any putt the moment of truth arrives at a point about four inches from the back of the ball. Your putter has to be traveling down your target line at this crucial juncture for any chance of...
For over seventeen years, Stephanie Luttrell has played a key role in innovating and elevating Titleist drivers, fairway metals and hybrids. She currently serves as the Director of Titleist Metalwood...
Throughout history, great golfers have swung the club in an endless variety of ways - slow and syrupy, quick and aggressive, flat plane, upright plane and everything in between. Yet for all...
The Masters places a premium on approach play. Because the effective landing areas are so small on the greens at Augusta National, players have to be incredibly precise with their irons. And when...
You have a much greater chance of topping the ball and hitting a poor shot by keeping your head still than you actually do in letting your head move. In this video, Titleist staff member Jonathan...
In any athletic movement, weight transfer is a key ingredient for creating power. In all great golf swings you’ll see this fluid weight shift and in our latest tip, Titleist Staff member Michael Breed...
Golf is a game of precision and in order to hit accurate shots, you must aim properly. Learn how an alignment...
There's more than one way to swing a golf club. In fact, there are infinite ways to swing but finding the most...
A TPI screen is crucial for golf performance as it helps identify a player's physical strengths and...
The goal of every TPI assessment is to help evaluate a golfer’s WHAT, HOW and WHY. 3D motion capture and video...
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